It's 3x CHEAPER than traditional marketing (television, print, and other kinds of ads). Digital advertising is one of the only ways you can reach over a 1,000 people for less than $3. That's a great price to reach new prospects for any business!
It's Extremely Fast! You can start a campaign for any amount and stop it the same day! This means you can start your ad to make up for the slow hours and/or days and turn it off when you need to. Ad isn't performing well? You can make changes to it on demand and get the best bang for your buck.
Measurable and Flexible! You can measure insane performance indicators with digital advertising! We know you can measure engagement, we're talking about the ability to; See how many people went to your website, See how many people viewed a specific page on your website, How many people converted into paying customers on your website, How many people filled out the contact form or added products to their carts. It's so much you can measure with digital advertising.
RE-TARGETING. The biggest reason to run digital ads is the ability to actually nurture relationships by re-targeting people who engaged with your content or visited your website. It's good to reach a lot of people, but brand recognition and authority comes when you reach the same people over and over through re-targeting. It also minimizes advertising cost because it's extremely cheaper to reach people who're already familiar with your brand.
It's the most powerful way to get a better return on ad-spend.
Providing value is what we focus on. Your customer want value up front.
Nothing matters but the results. You'll be able to see the results with your own eyes.
Facebook and google are great platforms, but it requires you to constantly monitor and optimize ads.
It’s best to have a variety of ads for prospects to engage with. It’s sometimes a game of chance with certain audiences and giving Facebook/Google the ability to serve different ads is a huge money saver.
Saving money is always the goal for advertising campaigns and this is always done by testing ads and optimizing for conversion.
You can get real creative when it comes to targeting on Facebook and Google. This is where we spend most of our time; fine tuning your campaigns to drill down on the audience that gets you the best bang for your buck .
The most important part of Facebook Advertising is getting a positive return on investment.